LEAD 2017

Advertising’s annual summit – LEAD – returns six months on from Brexit to bring together leaders from brands, agencies and media to discuss advertising’s future.

Our sixth half-day summit offered a unique chance to debate the economic, social and political challenges for our sector in one fast-paced morning.

LEAD political keynote: Secretary of State Karen Bradley


The Big Brexit debate

How can we secure a positive outcome for advertising? We’ll hone in on the big Brexit issues for UK advertising, assessing the impact to date and UK advertising’s message to government as Brexit negotiations start to bite.


Winning over Westminster

The Cameron years weren’t smooth sailing for UK advertising – so how can we re-position ourselves with Theresa May’s new administration? The Independent’s Steve Richards explores, with some help from our speakers.

Rock ‘n’ Roll politics:

Why the big questions matter:

Advertising advertising:


Facing our future: rights and responsibilities

Alex Steer: The ethics of the echo chamber:

A different view: what’s ahead for advertising?

Syl Saller: Business, brand and personal responsibility


You can take a look at photos from LEAD 2017 below.

Photos by Bronac McNeill.

LEAD 2017