The climate emergency requires the advertising industry to take action, but how can you reduce carbon without removing creativity.
This session will bring together industry leaders to discuss how you can produce a sustainable campaign, without compromising on your vision, and why measuring and understanding your carbon data is crucial to addressing your impact on the planet.
With a strong focus on advertising production, we will dive into carbon measurement, and look at how you can use this data to instigate lasting change to your production processes and organisation as a whole.
Registration has now closed for this event. If you are one of our Cannes partners or attending the UK Trade Mission and have not yet booked your place, please contact events@adassoc.org.uk