LEAD is the Advertising Association’s flagship conference, held in collaboration with the IPA and ISBA.
Under the theme “Shaping Advertising’s Future,” LEAD 2027 will bring together senior leaders from across advertising, media, business and government to explore the forces transforming the industry and the opportunities they create.
Through a programme of thought-provoking keynotes, interviews and interactive sessions that encourage audience participation, LEAD will ask what these changes mean for advertising, how the industry can respond and what needs to happen next to unlock future opportunities.
Agenda coming soon.
LEAD will be followed by our Future Leaders event for emerging talent, find out more here.
View the LEAD 2026 highlights here
For partnership enquiries, please contact sarah.virani@adassoc.org.uk
View the LEAD 2027 Editorial & Commercial Policy document here




