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YES WE CANNES
🦁 A truly roarsome week! 🦁
It’s been a fabulous week for our trade mission ‘UK Advertising @ Cannes Lions’.
Over 50 companies took part in our trade mission focused on the future of the creative economy which offered exclusive global conversations, engaging events, fresh insights, and of course, unrivalled networking opportunities.
The trade mission featured 27 events, the highlights including The GREAT Global Dinner – an exclusive evening to engage in meaningful conversations with innovative thinkers from around the world. A big thank you to our trade mission partners: Department for Business and Trade, BENlabs, Clear Channel and TikTok.
We held inspirational roundtables with countries such as the USA, UAE, Japan and India to facilitate thought-provoking discussions about the future of the creative economy and much more. A big shout out to our roundtable sponsors: The Marketing Society, NIKKEI, The Times Group India and The AAF.
UK Advertising @ Cannes Lions was also delighted to sponsor Campaign’s legendary Global VIP party, which attracted the world’s international advertising and marketing stars to network in the glamorous surroundings of Carlton Beach. The event was one of the most famous networking events of the week, making it the perfect place to have a smart conversation with UK Advertising.
In other Cannes Lions news, the outcome of the Young Lions competition was revealed today. Congratulations to our UK Young Lions from Leith who picked up a Gold for Print!
Leaving the best for last – with just one more night to go, the UK has won 81 Lions so far!
For all our activity in Cannes, follow us on LinkedIn where you can catch our daily highlight reels!
IN THE ZONE WITH AD NET ZERO
It’s been a big week for our Ad Net Zero team, as we headed down on the train to Cannes to help spread the word to delegates about taking positive climate action. Thank you to everyone who visited our special Ad Net Zero Zone in the ACT Responsible Hall in the Palais – to the supporters who shared content across the five actions and to Meta for their support in helping to make the Zone possible. You can catch up on everything via our YouTube channel here.
In the news this week, Ad Net Zero announced science-based target reporting is now mandatory for supporters, as we step up the requirements needed in support of delivering a net zero industry. As we marked our first anniversary of the global group, we welcomed Amazon Ads, Indeed and L’Oreal to our global supporters, and on Wednesday we hosted everyone in the Palais for ACT Responsible’s Open House for Good.
We headed to the BEET.TV villa on Thursday to unveil the world’s first guide to sustainable media for advertisers – in partnership with the WFA’s GARM.
With two official Palais sessions, a number of panels and supporter meetings, plus drop-ins at the Zone, it’s been an exciting week meeting with international colleagues from around the world, all united in a bid to find the best ways for our industry to help tackle climate change.
Check out our website for all the stories from the week.
CONGRATS TO DAME ANNETTE
Our Chair, Annette King, has been made Dame Commander of the Order of the British Empire (DBE) in the King’s Birthday Honours.
Annette, the incoming global lead for Accenture Song Communications, was the UK Chief Executive of Publicis Groupe. Previously, she also spent 18 years at WPP’s Ogilvy, where she was chief executive of direct agency Ogilvy One, EMEA, and later chief executive of Ogilvy UK. During her career, she has launched various initiatives to support people from marginalised backgrounds.
Annette said she was “humbled and proud” to receive the damehood and added that as “a working-class girl from Swindon who found her place in the advertising sector of the creative industries, I couldn’t be happier”.
Our CEO, Stephen Woodford, joined in the celebration by calling Annette one of “advertising’s most impactful leaders” and added: “We are delighted to see this recognition of her wider contributions outside of advertising, where she has made a difference in so many areas.”
Congratulations Dame Annette on this achievement!
THIS WEEK: UK ADVERTISING IN THE MEDIA
It’s our specially-curated selection of must-reads from across our industry media.
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