The below resource is just one of the many tools available as part of BRiM – our cross-industry initiative that aims to improve the representation of Black people in marketing. To access the full BRiM framework and join our community, click here.
Example Casting Principles
We ask that all Casting Directors include options that fall within some or all of these underrepresented categories: racial and ethnic minorities, women, LGBTQ and/or non-binary, and people with disabilities.
Inclusion and diversity are core to our corporate values, and we ask that you ensure all agents understand the importance of this when communicating on our behalf. As our vendor, you are a reflection of us and these values, and we expect that this will be treated sensitively and with the utmost respect for all people.