MBC Agenda Day 2, 9 July

Navigating The Media Landscape

The range of media channels continues to grow at an amazing rate, giving brands more opportunities to engage consumers. The challenge is finding the best combination to engage the right audience at the right time and deliver the optimum return for the client’s media investment. How will your recommendation deliver better results than the competition? We have some fantastic speakers who will wow you with their ideas on how best to use their channel and navigate the media landscape.


09:30 Introduction from the Convenors

  • Emma Dibben, Head of Partner Engagement, Wavemaker UK
  • Demi Abiola, Founder, Konfluence

09:45 Newsbrands

Ryan Uhl, Managing Director, Revenue Strategy and Implementation, Mail Metro Media


10:00 TV

Sam Hicks, Head of Sales Strategy, Channel 4


10:15 Social

Ian Edwards, Head of Connections Planning EMEA, Meta


10:30

Louise Stubbings, Partnerships & Creative Director, Bauer Media Outdoor


10:45 Magazines

Rob Hunt, Creative Partnerships Director, Immediate Media


11:00 Break


11:20 Cinema

Kathryn Jacob OBE, Chief Executive, Pearl & Dean


11:35 Search

Scott Sinclair, Head of Performance, UKI, Google


11:50 Audio

Rich Smith, Commercial Group Strategist, Global


12:05 Video

Jonny Appleby, Senior Agency Development Manager, Amazon


12:20 Retail Media

Tash Whitmey, Group Managing Director, Tesco Retail Media


12:35 How to Present

Nick Hurrell, Chief Executive, AKA Advertising


13:05 Wrap Up


13:10 Lunch


14:00-19:30 Syndicate Work


15:30 Afternoon Refreshments


17:30 Optional: England V. Netherlands Woman’s Euros 2025


19:30 BBQ Served

Visit Day 3 agenda here

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