A finger lickin’ good ad!
Following a week of delayed chicken deliveries, which prompted a state approaching poultry-monium across the UK, KFC responded by taking out a number of adverts apologising. The quick-witted use of print ads across national newsbrands demonstrated advertising’s unflappable ability to deal with situations in a targeted yet humorous manner. Well done KFC and Mother London. See the ad and read more here.
Putting disability in the spotlight
Sam Phillips (CMO, Omnicom Media Group UK) has shared her experiences as our industry’s Sector Champion to raise awareness of disability.
Despite recent ad campaigns including people with disabilities, notably Maltesers and We’re the Superhumans, this large section of the population is still under-represented in our industry.
Sam highlights 19% of the British working population has a disability and they are 2.5 times more likely to be unemployed. Nevertheless, the Purple Pound (as it’s known) is worth £80bn per year.
Sam is determined to see our industry do its part in raising awareness of disabilities and celebrate diversity across the UK. So, read how to get involved!
The AA never stops LEADing!
A date for your 2019 diary…The advertising industry’s annual summit, LEAD, is back for another year on 30 January 2019 and we’re already planning our theme and speaker line-up!
More details will be released in the coming months, but for now save the date, and if you missed LEAD 2018, here’s one way you can catch-up with all the great sessions.
You’ve read the whole thing! You deserve a treat – our ad of the week:
https://youtu.be/n0j_CX1S2es
