Rain or Shine #CreativityIsGREAT – Day One

Today marked the launch of our special #CreativityIsGREAT rain photo-booth at the Cannes Lions International Festival of Creativity! Yes, that’s right, we brought British rain to the Riviera…

Delegates have been queuing up to pose with British props under real rain, sheltered by a red, white and blue umbrella, and have received both printed and digital copies of their #CreativityIsGREAT pictures. We’re next to check point 6 in the Piazza all week, so make sure you come and say hi if you’re around!

A huge AA thanks goes to our Cannes Lions partners – The Department for International Trade, Channel 4, Clear Channel UK, Framestore, London & Partners, M&C Saatchi and Newsworks – for making this happen. We couldn’t have done it without you!

Check out some of the pictures from day one below…

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