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The Advertising Association promotes the role and rights of responsible advertising and its value to people, society, businesses and the economy. We represent UK advertisers, agencies, media owners and tech companies on behalf of the entire industry, acting as the connection between industry professionals and the politicians and policy-makers.

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The Advertising Association focuses on major industry and policy areas that have huge ramifications on UK advertising. This section contains our work around public health, gambling advertising, data and e-privacy, trust, the digital economy and more.

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Credos is the advertising industry’s independent think tank. It produces research, evidence and reports into the impact and effectiveness of and public and political response to advertising on behalf of UK advertisers in order to enable the industry to make informed decisions.

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Front Foot is our industry’s member network of over 90 businesses across UK advertising. It aims to promote the role of responsible advertising and its value to people, society and the economy through a coalition of senior leaders from advertisers, agencies and media owners.

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We run a number of events throughout the year, from our annual LEAD summit to the Media Business Course and regular breakfast briefings for our members. We are also the official UK representative for the world’s biggest festival of creativity – Cannes Lions.

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About: Advertising Information Group

/ September 7th 2023
EU Advertising and Media Network

The Advertising Information Group (AIG) is a Brussels-based advertising and media industry network that brings together different parts of the advertising industry, from advertising agencies to broadcaster and publisher bodies, direct marketing, radio and online.

Alongside the Austrian Advertising Association (WKO) and the German Advertising Federation (ZAW), the AA acts as the Secretariat for the Group, sending a bi-weekly newsletter and co-ordinating industry action on various EU proposals, from the e-Privacy Regulations to consumer refit laws. The AIG holds regular discussion forums in Brussels and publishes bi-weekly E-News, a newsletter which details and analyses legislative and political developments affecting all aspects of commercial communications in Europe and beyond.

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Email: AIG@adassoc.org.uk

Post: Advertising Association, 2nd Floor, Orwell House, 16-18 Berners Street, W1T 3LN London, UK

EU Transparency Register identification number: 11220347045-31

http://ec.europa.eu/transparencyregister/public/consultation/displaylobbyist.do?id=11220347045-31

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AIG Directors’ Lunch  

The images below are taken from the Advertising Information Group (AIG) Directors’ Lunch held in Brussels on October 2, 2019 to discuss with EU officials the value of advertising to the economy, citizens and media in Europe. The group heard from Othmar Karas MEP, Vice-President of the European Parliament, who delivered his keynote speech, as well as officials from DG CNECT and DG JUST on topics such as e-Privacy, Collective Redress, Dual Quality and the Digital Services Act.

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