The Advertising Association promotes the role and rights of responsible advertising and its value to people, society, businesses and the economy. We represent UK advertisers, agencies, media owners and tech companies on behalf of the entire industry, acting as the connection between industry professionals and the politicians and policy-makers.

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The Advertising Association focuses on major industry and policy areas that have huge ramifications on UK advertising. This section contains our work around public health, gambling advertising, data and e-privacy, trust, the digital economy and more.

Credos is the advertising industry’s independent think tank. It produces research, evidence and reports into the impact and effectiveness of and public and political response to advertising on behalf of UK advertisers in order to enable the industry to make informed decisions.

Front Foot is our industry’s member network of over 90 businesses across UK advertising. It aims to promote the role of responsible advertising and its value to people, society and the economy through a coalition of senior leaders from advertisers, agencies and media owners.

We run a number of events throughout the year, from our annual LEAD summit to the Media Business Course and regular breakfast briefings for our members. We are also the official UK representative for the world’s biggest festival of creativity – Cannes Lions.

Ozone to be LEAD 2025 Platinum Partner

/ October 8th 2024
Industry News

Ozone has been announced as the platinum partner for LEAD 2025, the advertising industry’s flagship summit presented by the Advertising Association, the IPA and ISBA.

LEAD will be held on 6 February 2025 at the QEII Centre in London. The theme for the summit will be growth and value, with a focus on the industry’s economic and social contribution to the UK’s growth at a time when the country is led by a new government, the first formed by the Labour party in 14 years.

Returning as host will be journalist and broadcaster Samira Ahmed, with a speaker line-up featuring the three presidents of the tripartite, including the IPA’s Josh Krichefski, CEO of GroupM EMEA & UK, and ISBA’s Pete Markey, CMO of Boots.

Damon Reeve, CEO, Ozone, said: “At Ozone, we are huge supporters of the collective work the Advertising Association, the IPA and ISBA does to continually raise standards across our industry. That’s why we’re delighted to become Platinum Sponsor for all three LEAD events in 2025, kickstarting with the annual London summit in February. With a spotlight on creating growth and value – while also highlighting the economic and societal impact of our industry – the theme of this year’s event perfectly aligns with our mission to help create a fairer, more diverse, more performant, more effective and more consumer friendly advertising ecosystem. We look forward to engaging with the wider industry to help shape the growth opportunity that exists for our sector.”

Stephen Woodford, CEO, Advertising Association, said: “We are delighted to welcome Ozone as the Platinum Partner for LEAD 2025. Our industry summit will offer agenda-setting insights into advertising’s economic and social contribution as we engage with the new Government.”

LEAD provides excellent networking opportunities with over 400 senior-level professionals from across the combined memberships. In 2025, the summit will return to a half day format.

To book your ticket for LEAD 2025, follow the link here.