The Advertising Association promotes the role and rights of responsible advertising and its value to people, society, businesses and the economy. We represent UK advertisers, agencies, media owners and tech companies on behalf of the entire industry, acting as the connection between industry professionals and the politicians and policy-makers.

The Advertising Association focuses on major industry and policy areas that have huge ramifications on UK advertising. This section contains our work around public health, gambling advertising, data and e-privacy, trust, the digital economy and more.

Credos is the advertising industry’s independent think tank. It produces research, evidence and reports into the impact and effectiveness of and public and political response to advertising on behalf of UK advertisers in order to enable the industry to make informed decisions.

Front Foot is our industry’s member network of over 90 businesses across UK advertising. It aims to promote the role of responsible advertising and its value to people, society and the economy through a coalition of senior leaders from advertisers, agencies and media owners.

We run a number of events throughout the year, from our annual LEAD summit to the Media Business Course and regular breakfast briefings for our members. We are also the official UK representative for the world’s biggest festival of creativity – Cannes Lions.

Advertising APPG Members

/ February 17th 2025

Officers

1. Dame Karen Bradley MP (Conservative) – Chair

2. Lord Bassam of Brighton (Labour) – Officer

3. Lord Black of Brentwood (Conservative) – Officer

4. James Frith MP (Labour) –  Officer

 

General Members

MPs:

5. Damian Hinds MP

6. Noah Law MP

7. John Milne MP

8. Gareth Snell MP

9. Kenneth Stevenson MP

10. Sir John Whittingdale MP

11. Max Wilkinson MP

12. Martin Wrigley MP

13. Liz Jarvis MP

14. Joe Robertson MP

Peers:

15. Viscount Camrose

16. Lord Clement-Jones

17. Baroness Featherstone

18. Lord Fox

19. Lord Gilbert

20. Baroness Gohir

21. Baroness Goudie

22. Baroness Hooper

23. Lord Lucas

24. Baroness Neville-Rolfe

25. Lord Naseby

26. Baroness Parminter

27. Lord Razzall

28. Lord Shipley

29. Baroness Stowell

30. Baroness Uddin

31. Lord Watts

32. Baroness Wilcox

33. Lord Young of Norwood Green

34. Lord Knight

35. Lord Parkinson

36. Lord Markham

37. Lord Brady

 

APPG Secretariat:

Stephen Woodford (Chief Executive – Advertising Association)

Phil Smith (Director General – Incorporated Society of British Advertisers (ISBA)

Paul Bainsfair (Director General – Institute of Practitioners in Advertising (IPA)