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Advertising has been built on foundations that science is starting to question.
While it’s been easy to talk about concepts such as System 1 and System 2, are we really embracing what it tells us about how advertising works, particularly what’s going on in our brains?
Considering the science behind creative advertising will answer these questions:
HeyHuman’s insight is based on considering and researching these questions since its launch in 2014.
Learn more about UKAEG here
Date: 06 Jul 2020
Location: Digital event
Timings: 14:00-14:30
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