The Advertising Association’s Media Business Course (MBC) took place 6-9 November 2019 at The Grand, Brighton.

First held in 1964, MBC is firmly established as the place where hundreds of young industry practitioners are given the opportunity to hear insights from industry leaders and experts on how the media planning world operates.

Delegates are divided into syndicates to work on a blue-chip client brief to devise a full media strategy before pitching against each other to become the coveted MBC winners. During the 3 day event they are guided through the process by tutors who rank among the top strategic media talent in the UK and enjoy a stellar line-up of some of the best speakers in media and advertising today.

2019 speakers included: Rory Sutherland, Vice Chairman, Ogilvy UK, Karen Blackett OBE, Country Manager, WPP, Simon Daglish, Group Commercial Director, ITV, Tracy De Groose, Executive Chair, Newsworks, Richard Eyre CBE, Chairman, IAB UK, Nils Leonard, Founder, Uncommon, Alex Mahon, CEO, Channel 4 and many more.

View the 2019 showreel below:

Download the 2019 event guide

View Day 1 photo gallery

View Day 2 photos

View Days 3 & 4 photos