The Advertising Association promotes the role and rights of responsible advertising and its value to people, society, businesses and the economy. We represent UK advertisers, agencies, media owners and tech companies on behalf of the entire industry, acting as the connection between industry professionals and the politicians and policy-makers.

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The Advertising Association focuses on major industry and policy areas that have huge ramifications on UK advertising. This section contains our work around public health, gambling advertising, data and e-privacy, trust, the digital economy and more.

Credos is the advertising industry’s independent think tank. It produces research, evidence and reports into the impact and effectiveness of and public and political response to advertising on behalf of UK advertisers in order to enable the industry to make informed decisions.

Front Foot is our industry’s member network of over 90 businesses across UK advertising. It aims to promote the role of responsible advertising and its value to people, society and the economy through a coalition of senior leaders from advertisers, agencies and media owners.

We run a number of events throughout the year, from our annual LEAD summit to the Media Business Course and regular breakfast briefings for our members. We are also the official UK representative for the world’s biggest festival of creativity – Cannes Lions.

RENEW 2022 on demand: Meeting Advertising’s Climate Challenge

/ February 2nd 2022
Climate Action News & Opinions

RENEW 2022 – our joint conference with the IPA and ISBA which took place on 27 January – featured a session on meeting advertising’s climate challenge.

Rapid climate action by our industry is essential if we are to positively support the world’s race to net zero. This session looked at what changes are needed, how to make them happen and how we can go faster, quicker.

Speakers included:

  • Seb Munden, EVP & General Manager, Unilever UK & Ireland
  • Clare Shine, Director & CEO, Cambridge Institute for Sustainability Leadership
  • Lara Naqushbandi, Director, Lifestyle Retail & Sustainability Lead, Google
  • Stephanie Lambert, Head of FMCG, Meta
  • Anna Lungley, Chief Sustainability Officer, dentsu

You can watch the session on demand on our YouTube channel here.