The Advertising Association promotes the role and rights of responsible advertising and its value to people, society, businesses and the economy. We represent UK advertisers, agencies, media owners and tech companies on behalf of the entire industry, acting as the connection between industry professionals and the politicians and policy-makers.

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The Advertising Association focuses on major industry and policy areas that have huge ramifications on UK advertising. This section contains our work around public health, gambling advertising, data and e-privacy, trust, the digital economy and more.

Credos is the advertising industry’s independent think tank. It produces research, evidence and reports into the impact and effectiveness of and public and political response to advertising on behalf of UK advertisers in order to enable the industry to make informed decisions.

Front Foot is our industry’s member network of over 90 businesses across UK advertising. It aims to promote the role of responsible advertising and its value to people, society and the economy through a coalition of senior leaders from advertisers, agencies and media owners.

We run a number of events throughout the year, from our annual LEAD summit to the Media Business Course and regular breakfast briefings for our members. We are also the official UK representative for the world’s biggest festival of creativity – Cannes Lions.

UK Young Lions Competition 2024

/ November 8th 2023
Cannes Lions Industry News

Enter our UK Young Lions Competition and win the chance to represent the UK in the Global Young Lions Competition, part of Cannes Lions.

As UK Representatives for Cannes Lions, we’re looking to find the very best young creative talent to compete on behalf of the UK in the Global Young Lions competition.

The 12 winners of our UK competition will be taken out to Cannes to compete in the Global Young Lions Competition taking place from 17-21 June, and will also receive a full week’s festival pass, travel and accommodation in Cannes.

Read all about the Cannes Lions 2023 Young Lions Competitions here and view the 2023 Competition Report here


HOW TO ENTER

We are running 6 competitions – Design, Digital, Film, Marketers, Media and Print. The competitions are free of charge to enter, teams work on the brief remotely and upload their work to our competition portal.

Please note that the PRCA will be running the PR competition – more details will be posted here shortly.

REGISTRATION HAS NOW CLOSED

The full Competition terms and conditions can be seen here.


CATEGORY TEAM CRITERIA

Please note: You must enter as a team of two. Partners do not have to be employed at the same company.

  • DESIGN: Open to a team of two design professionals e.g. graphic designers, specialist designers, art directors, photographers or freelancers
  • DIGITAL: Open to a team of two digital professionals e.g. social media managers, creative technologists, UX designers, digital designers/producers or freelancers
  • FILM: Open to a team of two creative professionals e.g. art directors, producers, film makers, creatives or freelancers
  • MARKETERS: Open to a team of two marketing professionals working for a brand i.e. a client company that engages the services of advertising and communications companies (i.e. Unilever, Coca-Cola etc.) Brand managers, category, product managers client service managers, channel marketing managers. Agencies may not compete in the Marketers competition and nor may freelancers
  • MEDIA: Open to a team of two media professionals working for media agencies, specific in-house media departments in agencies, media owners or freelancers
  • PRINT: Open to a team of two creative professionals e.g. art directors, copy writers, producers, creatives or freelancers

COMPETITION SCHEDULE

25 January, 09:00
Competition registration opens

29 February, 17:00
Closing date for registrations

1 March, 17:00
Competition brief will be emailed to all registered teams

6 March – 15 March
Online judging

w/c 18 March
Winners will be notified

16 June
Winning teams travel to Cannes

17 – 21 June
Winners will take part in the Global Young Lions competition


ELIGIBILITY

Participants must be aged between 18 and 30 on 21 June 2024.

Entrants must be a current employee within the advertising/marketing industry, be a UK resident or have a valid UK work permit.

The full criteria and terms and conditions can be seen here.


CALL FOR JUDGES

Register to judge the UK Young Lions Competition here!

View the judges from the 2023 competition here


PREVIOUS UK YOUNG LIONS COMPETITION

View the UK Young Lions 2023 Competition Brief here
Read about the 2023 winners and view their winning work here

CONTACTS

Please contact us at events@adassoc.org.uk with any queries.