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Join us next week when we open the doors of UK House at Cannes Lions on July 8 & 9 for a very special two days of creative inspiration.
It is FREE to attend and is your chance to meet and hear from amazing speakers from companies including Cannes Lions winners Aardman Studios, adam&eveDDB and the Royal Shakespeare Company.
UK House will then go on a country-by-country tour – meeting up with some of the world’s biggest markets for creative services – from China to USA to India. It builds on the UK’s success at Cannes Lions and is part of the UK Advertising Export Group‘s ‘UK Advertising, Made Global’ campaign and most importantly the UK Government’s GREAT campaign. UK House will provide more British businesses than ever with the chance to promote their services on the world stage.
DCMS Culture Minister Caroline Dinenage said: “I’m delighted to once again see the great success of the UK’s creative industries recognised at Cannes Lions International Festival of Creativity. Our brilliant advertising industry is something to be proud of and will continue to make important contributions to our economy as we build back better from the pandemic.”
Check out the full line-up of speakers and book your free seat here. You can also read more in Campaign Magazine here and on our website here.
The UK Advertising Exports Group (UKAEG) wants to encourage businesses from right across the UK to go global.
The Going Global Masterclass is a free online session at UK House, Friday 9th July at 11am. Our expert panellists will be in conversation with Gideon Spanier, UK Editor in Chief, Campaign to discuss their experiences of working globally, the challenges and opportunities and why we work together to drive the success of our vibrant and exciting sector.
If you are a global business or considering expanding internationally, we would love you to join us next Friday at UK House. Save your seat here.
At Cannes Lions last week the June edition of its Young Lions Live Award was launched. As the official UK representative, we are calling all UK creatives aged 18-30 – if you want to test your creative skills against your peers, answer a world changing brief and get your work judged by the best of the best in the industry, then the Young Lions Live Award is for you. It is open to students and working professionals. Read more, find the briefing pack and start your entry here.
You can also view all the winning work from this year’s Young Lions competition here – huge congratulations to all involved!
On July 13 the Purpose Disruptors will be launching the #ChangingTheBrief Alliance – a partnership between agencies of every size and type – media, creative, design, PR – and their clients and media owners, learning and acting together to directly address the challenge of the climate crisis by promoting sustainable lifestyles via every channel available to them.
Our very own Chief Executive, Stephen Woodford, will be speaking at the event alongside UNEP, Purpose Disruptors and founding members. Together they will share how the Alliance can help to achieve the ambitions of Ad Net Zero Action 5 and how you can join too and commit to embedding sustainability thinking in the output you create.
Read more and register here.
In our weekly series we are pulling together, in one place, a selection of must-reads from across our industry media.
Click here to check it out!
You’ve made it this far – why not treat yourself and watch our ad of the week?
Want the full edition to land in your inbox every Friday? Drop us an email on aa@adassoc.org.uk and quote ‘Ad Matters’.
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