The Advertising Association promotes the role and rights of responsible advertising and its value to people, society, businesses and the economy. We represent UK advertisers, agencies, media owners and tech companies on behalf of the entire industry, acting as the connection between industry professionals and the politicians and policy-makers.

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The Advertising Association focuses on major industry and policy areas that have huge ramifications on UK advertising. This section contains our work around public health, gambling advertising, data and e-privacy, trust, the digital economy and more.

Credos is the advertising industry’s independent think tank. It produces research, evidence and reports into the impact and effectiveness of and public and political response to advertising on behalf of UK advertisers in order to enable the industry to make informed decisions.

Front Foot is our industry’s member network of over 90 businesses across UK advertising. It aims to promote the role of responsible advertising and its value to people, society and the economy through a coalition of senior leaders from advertisers, agencies and media owners.

We run a number of events throughout the year, from our annual LEAD summit to the Media Business Course and regular breakfast briefings for our members. We are also the official UK representative for the world’s biggest festival of creativity – Cannes Lions.

All aboard the advertising express

/ June 20th 2022 / Mariella Brown
Cannes Lions Industry News

From London to Cannes with Paddington in train

Our Cannes Lions journey officially began on Sunday as our team gathered in St Pancras station to take the Eurostar to France and then the TGV onto Cannes via Marseille.

Our journey on board ‘The Advertising Express’ gave us time and opportunity to meet up with some of the companies involved in our trade mission – including our friends at Locate Productions and Talent Republic.

We brought along our UK mascot, Paddington, too who, following tea with the Queen for the Platinum Jubilee, is joining us for the week in Cannes. Look out for him as he’ll be starring in as many photos as we can take!

Now we’re looking forward to a week full of events, networking with our international colleagues and celebrating UK creativity on the world stage.

Don’t forget, you can check all our activities and sign up for our Cannes daily newsletter on our hub here!