Ad Matters 02.12.22

BREAKFAST & POLITICS WITH OUR FRONT FOOT MEMBERS 

On Tuesday, we held an exclusive breakfast event for our Front Foot members at The Pregnant Man – Saatchi & Saatchi’s advertising landmark pub – in partnership with WA Communications.

It was great to welcome Steve Richards, Broadcaster and Journalist & author of Prime Ministers: Reflections on Leadership; Amy Fisher, Director, WA Communications & former Special Adviser in five different Government departments and Rhoda Macdonald, WA Partner & former Broadcaster and Labour Special Adviser.

The panel provided a fantastic update on the political landscape of the UK and held a Q&A session, where members had the chance to pose their own questions. Topics discussed included the electoral significance of Scotland at the next General Election, how ex-Government ministers manage political comebacks as well as how to best communicate your own political narratives.

It concluded with tips on how to best demonstrate the value of advertising industry and creativity to the Government and Opposition.

A massive thank you to WA Communications and our fantastic panel and attendees for such a brilliant start to the working day, at this very interesting moment of time in British politics.

Read our full summary here.

#timeTo CHRISTMAS SEASON 

This Monday, our Inclusion Lead & Commercial Director, Sharon Lloyd Barnes, attended a special screening of She Said, the new film telling the story of Megan Twohey and Jodi Kantor, the two journalists who brought Harvey Weinstein’s offences to light, leading to his arrest. This is a powerful story shattering decades of silence around sexual assault, harassment and NDAs.  

The screening was co-hosted by our Front Foot Member DCM, and started with an introduction by Sue Todd, CEO, NABS about timeTo, the industry’s initiative to eradicate sexual harassment in the UK ad industry, launched in 2018 by the AA, WACL and NABS. 

In case you missed it, Sharon joined a panel earlier this year to talk about timeTo and our inclusion initiative All In. The panel also comprised singer Rebecca Ferguson, who’s been the force behind the creation of the Independent Standards Authority: a new body that we are forming alongside DCMS whose aim is to investigate the most severe cases of bullying, harassment and discrimination across the music, film, TV and fashion industries.  

As Christmas party season is officially upon us, we wanted to remind you of the importance of tackling sexual harassment and protecting our colleagues. A couple of weeks ago, timeTo’s Christmas film, which spotlights sexual harassment during the season, was our ad of the week. We encourage you to take a few minutes to watch the short video and reflect on how you can support your colleagues. Check it out here.  

You can learn more about timeTo here or read this BITE interview with Dan Clays, Chief Executive, Omnicom Media Group UK on his experience of timeTo training. 

ALL IN HOW-TO SESSIONS COME TO A CLOSE . . . FOR NOW 

This Wednesday, All In held its How-To session on Action 9: Physical Disability. 

The session focused on how companies need to improve workplace accessibility to support our industry talent with physical disabilities. We were very lucky to have such a brilliant panel of speakers, comprising Sam Tatlow MBE, Creative Diversity Partner, ITV; Giles Barker – Workplace Disability Lead, 4Inclusion and Danny Josephs, Client Partner, MFUSE & All In Physical Disability Working Group Chair.  

Want to learn more about the session? Then head here to read all about it. 

Missed one of our All In How-To sessions or want to rewatch them? You can watch them all on demand on our YouTube channel here.  

ALL IN SUMMIT RETURNS  

Returning from the success of the first Summit in June 2021, the All In Summit is back for its second round. Next year’s Summit will take place on May 11 from 8:30-14:00 in person and online at the Queen Elizabeth II Centre, London.  

The Summit will be centred around the results of the second All In Census, measuring our progress in building a workplace where everyone feels they belong.  

Don’t forget to save the date and take 15 minutes on March 15 to complete the All In Census!  

You can register your interest in the All In Summit here.  

CAMPAIGN EDITOR SCOOPS BSME AWARD 

Congratulations to Gideon Spanier, Campaign’s UK Editor– in– Chief for winning Editor-in-Chief of the Year at the British Society of Magazine Editors awards on Tuesday. 

Judges hailed Gideon as “clearly a leader in our industry” at the annual ceremony which celebrates editorial excellence and innovation across UK digital and print publications.  

Well done also to Campaign’s Chris Barker for winning B2B Art Director for the second year running, and Haymarket’s colleagues at Management Today – Kate Magee for B2B editor of the year and Tim Scott for cover of the year. 

Congrats once again!  Head here to see all the winners. 

SAVE THE DATE: XMAS MIXER 

Next Tuesday, December 6, from 4.30pm-5.30pm, we are partnering with FOCUS and WAP to hold an Advertising Xmas Mixer. The event is sponsored by NOURI films and will take place at the Private Lounge at the Business Design Centre, in London. Make sure you join us for some festive joy! You can RSVP to get your free ticket here. 

Want to learn about the power of gaming as a new media channel? Then make sure you register for FOCUS 2022, taking place on December 7. 

THIS WEEK: UK ADVERTISING IN THE MEDIA

It’s our specially-curated selection of must-reads from across our industry media.

Check it out here!

AD OF THE WEEK

You made it this far – why not check our ad of the week? 

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