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SHOWCASING ADVERTISING IN PARLIAMENT
Our annual Parliamentary Reception was held on Monday, June 26, in the House of Commons Terrace Pavilion, with the conversations focusing on how advertising and marketing drives and supports economic growth – both domestically and through a thriving £15bn exports industry. The event was a great opportunity for us to engage senior MPs and Peers on the vital contributions that our sector makes to the economy.
The reception began with a speech by former DCMS Select Committee Chair and event sponsor Damian Collins MP, who spoke about challenges faced by the advertising industry. This was followed by speeches by our CEO, Stephen Woodford, and our International Trade Director, Aisling Conlon, who leads our UK Advertising Exports Group (UKAEG). They spoke about UK and its success at this year’s Cannes Lions International Festival of Creativity.
The final speech was delivered by Alex Davies-Jones MP, Labour Shadow DCMS Minister, who highlighted how advertising boosts our economy and helps drive change.
The speeches were followed by canapés, drinks and networking along the terrace, overlooking the River Thames.
Thank you to everyone who was able to join us!
A ROARING SUCCESS AT CANNES LIONS
It’s back to reality for team AA after a busy week at Cannes Lions, representing UK advertising at the world-renowned international festival of creativity.
The UK recorded a spectacular 106 wins at Cannes Lions keeping us in the top three most awarded countries.
The UK Advertising Export Group (UKAEG) in collaboration with the Department for Business and Trade, proudly facilitated the participation of over 50 companies eager to expand their business worldwide. UKAEG hosted roundtables featuring key markets like the USA, Japan, UAE, and India, allowing for invaluable exchanges that will pave the way for future collaborations. UKAEG also hosted another global roundtable with Campaign that looked at how the merging of tech and human creativity is driving new avenues for creative expression, tech delivery and commercial success.
At the end of each day, a wrap-up video was produced showing the key highlights from our action-packed days at Cannes Lions. You can check out the full Cannes Lions 2023 wrap-up video here.
You can read Campaign’s article on the roundtable here.
To learn more about our success at Cannes Lions head to the UKAEG website here.
DEADLINE EXTENDED FOR CAMPAIGN AD NET ZERO AWARDS
The deadline for the Campaign Ad Net Zero Awards has been extended until 6 July!
If you have work that is helping to build a net zero economy, whether that is through positive changes in the way you are working day-to-day, or through campaign work which is supporting the shift to more sustainable products and services – we want to hear from you.
All are eligible – agency, media owner, advertiser, production company or anyone within the advertising ecosystem – these awards are open to everyone helping to find ways to tackle climate change.
Visit the awards site to make your entry and don’t forget to check out our “top tips” webinar for advice on making your entry here!
HAVAS LYNX PICK UP THREE ROSES
Havas Lynx amassed an impressive three wins at The Drum Roses Awards last night, collecting two golds in the Copywriting and Social Purpose categories and one Silver in the Data/Insight category for their ‘Change the routine’ campaign for our 2023 All In Census.
The All In Census is UK advertising’s only industry-wide survey, created by the Advertising Association, the IPA, ISBA and Kantar. It gathered confidential and anonymous data from over 16,000 advertising and marketing professionals in 2021, and over 18,500 in 2023.
The Roses Awards celebrate the fact that the best work need not come from the UK’s largest city. Many of the UK’s most talented creatives live and work outside its capital city and many of the best ideas are born there too.
Congratulations Havas Lynx from all of us at the AA!
Check out the award winners on The Drum Roses Awards website.
THIS WEEK: UK ADVERTISING IN THE MEDIA
It’s our specially-curated selection of must-reads from across our industry media.
AD OF THE WEEK
You made it this far – why not check our ad of the week?
Want the full edition to land in your inbox every Friday? Drop us an email on aa@adassoc.org.uk and quote ‘Ad Matters’.
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