Creativity is GREAT – The Lessons from Cannes

15:45-16:15:  Registration

16:15-16:30:  Introduction to Creativity is GREAT 

Together with our partners Channel 4, Clear Channel UK, Framestore, London & Partners, M&C Saatchi and Newsworks and in partnership with the Department for International Trade, we created the Creativity is GREAT campaign to champion UK advertising at Cannes Lions 2019.

16:30-17:30:  Cannes Deconstructed

This presentation by the team at Contagious will deliver behind-the-scenes knowledge from press conferences, interviews with jury presidents, insights from the agencies behind Grand-Prix winning work and lots more, including:

* An understanding of Cannes Lions 2019 overall along with the key trends that came out of it

* A “no skin in the game” analysis of the award-winning work supplemented with exclusive insights from those who created it

* Interviews, comments and quotes directly from jury presidents and judges

* An overview of festival highlights including exclusive talks directly from the Palais

* Contagious’ unique perspective as to how you can take this information and implement it into your own work

17:30-17:45:  Bodyform, ‘Viva La Vulva’ by AMV BBDO

Abbott Mead Vickers BBDO was the most awarded UK agency at Cannes Lions, taking home a gold in the Glass Lions, which celebrates culture-changing creativity, as well as the UK’s only Lion in the Titanium category, for “Viva la Vulva” – a lip sync music video that brings women’s previously hidden genitalia to life in a joyous celebration.

Toby Allen, Creative Director, and Margaux Revol, Strategy Director of AMV BBDO will give a talk on the development of the campaign.

17:45-18:30:  Drinks reception