The Advertising Association promotes the role and rights of responsible advertising and its value to people, society, businesses and the economy. We represent UK advertisers, agencies, media owners and tech companies on behalf of the entire industry, acting as the connection between industry professionals and the politicians and policy-makers.

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The Advertising Association focuses on major industry and policy areas that have huge ramifications on UK advertising. This section contains our work around public health, gambling advertising, data and e-privacy, trust, the digital economy and more.

Credos is the advertising industry’s independent think tank. It produces research, evidence and reports into the impact and effectiveness of and public and political response to advertising on behalf of UK advertisers in order to enable the industry to make informed decisions.

Front Foot is our industry’s member network of over 90 businesses across UK advertising. It aims to promote the role of responsible advertising and its value to people, society and the economy through a coalition of senior leaders from advertisers, agencies and media owners.

We run a number of events throughout the year, from our annual LEAD summit to the Media Business Course and regular breakfast briefings for our members. We are also the official UK representative for the world’s biggest festival of creativity – Cannes Lions.

UK juror nominations for Cannes Lions are now CLOSED

Cannes Lions Exports and International Trade Industry News

Cannes Lions will be back in June 2025!

Jury nominations for Cannes 2025 are now closed. 

The main criteria for being on the Jury are:

  • Highly creative, innovative, leaders in their field, well known and respected in their industry, a specialist in their category of interest;
  • Ideally creatives should be at CCO or ECD level for creative categories;
  • Ideally, should have won Lions in the past five years or won other recognised global awards. Preference will be given to Lions Winners.
  • We understand there are certain categories where the Lions have been won by non-specialists or that top level executives are not credited on certain pieces of work. For these reasons, it may be the case that not all the candidates have won Lions but they must be pure specialists, senior and acknowledged in their field and have won other major international awards relevant to their category; 
  • We are committed to gender parity on the juries so please be conscious of this, we will not accept an unequal gender split of nominations;
  • Ethnic diversity on our juries is paramount – please be conscious of this when sending nominations so we can continue to build truly diverse juries;

In order to ensure you are nominating the right people for each category, please carefully read through the Cannes Lions 2025 Jury Criteria and Category Definitions.docx

All nominees will need to be available and committed to all aspects of judging in Cannes.

To be on the Cannes Lions jury is the highest accolade in the industry. Demand to be on the jury is therefore extremely high but places are limited so please only nominate your top contenders and which category they are most qualified to judge. Please also note that nominating someone does not guarantee them a place on the jury and that the Cannes Lions team will make the final selections.

We look forward to seeing your nominations!

List of categories you can put nominations forward for: 

  • Audio & Radio
  • Brand Experience & Activation
  • Creative B2B Lions
  • Creative Business Transformation Lions
  • Creative Data
  • Creative Commerce
  • Creative Effectiveness
  • Creative Strategy
  • Design
  • Digital Craft
  • Direct
  • Entertainment
  • Entertainment Lions for Gaming
  • Entertainment Lions for Music
  • Entertainment Lions for Sport
  • Film
  • Film Craft
  • Glass: The Lion for Change
  • Health & Wellness
  • Innovation
  • Industry Craft
  • Luxury & Lifestyle
  • Media
  • Outdoor
  • Pharma
  • PR
  • Print & Publishing
  • Social & Influence
  • Sustainable Development Goals
  • Titanium