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THE FUTURE OF MEDIA DAWNS
Adwanted Events’ leading conference in media and advertising, The Future of Media, is coming back this October 11 and 12 in London.
We are delighted to be media partners of the UK’s most anticipated conference for commercial media professionals.
It’s an incredible opportunity to join 600+ industry leaders, visionaries, and trailblazers during a two-day conference, featuring over 20 hours of content, alongside over 10 hours of networking opportunities.
At The Future of Media, Owners, Media Agencies, Advertisers, and Technology Providers will converge to shape the destiny of commercial media and define the next ground-breaking stage. They will also look for answers and solutions on how to thrive in the transition to the Media 3.0 era.
The conference will be taking place at Convene, 22 Bishopsgate, London.
It’s not one to miss – register here and get 25% discount on your ticket when adding PARTNER_AA25 at the check-out!
YOUR VOTE COUNTS!
Calling all supporters of UK Advertising. It’s time to make our mark at SXSW 2024, Austin’s biggest annual creative and tech gathering!
Community voting is crucial in shaping the SXSW 2024 Main Stage, and your vote can make a real difference.
UK Advertising Exports Group members have completed an intensive bootcamp to refine their submissions, and now they’re primed and ready for your consideration. We have everything from fan engagement to building brands in 100 days, from AI to changing societal norms.
⌛ Setting up your account takes just 1 minute and voting for our entries is even quicker. So, what are you waiting for? Pick your favourites now!
How to vote:
CHANNEL 4’S DIVERSITY IN ADVERTISING AWARD RETURNS
Channel 4, our Front Foot member, is back with its Diversity in Advertising Award for 2023!
This year’s brief requires brands to create a powerful advertising creative which accurately and sensitively portrays an under-represented group within the LGBTQIA+ community.
The initiative aims to revisit and build on the theme of 2019’s award, LGBT+ representation, following new industry-leading insight which has shown little growth in representation, with LGBTQIA+ communities continuing to appear in just 3% of UK adverts.
Entries are open till September 7, with judging taking place on October 11. The winner will receive £1 million of 4Sales ad value across Channel 4’s linear, VOD and YouTube platforms for their pitched campaign and an additional £100k bespoke social media campaign produced by Channel 4’s award-winning social content unit, 4Studio.
You can make your entry here.
UK ADVERTISING HEADS TO SHIAF
The Shanghai International Advertising Festival 2023 is underway.
The digital summit kicked off with a burst of enthusiasm and insightful discussions, setting the tone for a day of dynamic and strategic foresight. The opening panel, hosted by Becky Zhu from the British Consulate General Shanghai, Department for Business and Trade, provided a platform for industry experts to explore the increasing integration of the global economy and intense market competition.
UKAEG members VCCP and Crowd dived into the discussion, sharing their understanding on building a brand overseas and the opportunities and challenges that come with it.
Our CEO, Stephen Woodford, was also in attendance online giving a speech during the opening ceremony on behalf of UK advertising.
Check out the full write-up and photos of the summit here.
THIS WEEK: UK ADVERTISING IN THE MEDIA
It’s our specially-curated selection of must-reads from across our industry media.
AD OF THE WEEK
You made it this far – why not check our ad of the week?
Want the full edition to land in your inbox every Friday? Drop us an email on aa@adassoc.org.uk and quote ‘Ad Matters’.
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