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In swift response to the pandemic, Crowd created GoDigitalExpo, a digital platform to enable organisations to connect and export to customers around the world.
GoDigitalExpo provides tools for attendees and speakers to easily manage itineraries, book one-to-one sessions and attend group events via video conference. The reduction in travel required also equates to a far smaller environmental impact.
One of the recent successes of GoDigitalExpo was for the Legal Services Are Great campaign – an initiative of the Ministry of Justice (British Government) who hosted an online Africa trade mission in December 2020.
Liz Giles, Senior Campaigns Advisor at the MoJ, said: “The platform was crucial in providing legal professionals with the opportunity to-reconnect with friends and explore new collaboration opportunities. The service offered by Crowd enables us to hit our campaign targets.”
The LSaG event was the recipient of an award from the Government Communication Service for their successful delivery of the Virtual Trade Mission. The cost savings were particularly highlighted compared to running the usual event in Africa.
Crowd’s Global CEO Jamie Sergeant added: “As Crowd looks to meet our own sustainability targets in 2021, anything we can do to help our clients do the same is a good thing in my book.”
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