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Struggling mums see the funny side in Maltesers ads

/ March 8th 2021

Maltesers is focusing on maternal mental health in a campaign timed to coincide with International Women’s Day.

The campaign, created by Abbott Mead Vickers BBDO, aims to encourage a more open dialogue about mothers’ mental health and the highs and lows of early parenthood. It was developed in partnership with Comic Relief and takes a light-hearted and candid look at the spectrum of emotions that new mums experience.

Read more and watch the campaign here.