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Following the news that Boris Johnson is to resign as Conservative Leader, the Advertising Association has issued the following statement.
Stephen Woodford, CEO, Advertising Association, said:
“To best support the UK’s recovery from the pandemic and to help deal effectively with the issues we all face such as the cost-of-living crisis, the Advertising Association urges the government, in this transition period to a new administration, to deliver clear, consistent leadership with properly informed, evidence-based policy decisions that support jobs and sustainable growth.
Advertising brings a positive economic and social contribution, particularly worth appreciating in its role in supporting businesses and jobs during difficult economic times. With every £1 spent on advertising generating £6 of GDP and adspend reaching record levels of £32bn last year, it is a key element of competition and growth. Along with exports exceeding £11bn in 2020, it makes a major contribution to the UK’s success and prosperity and we will ensure that is fully recognised by the new leadership team.”
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