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Mission Zero at GroupM is a prime example of the collective action we are seeing emerge in the industry in response to the climate crisis.
It is a cross-agency . Together they share their sustainability experience and their individual agencies’ climate action initiatives to accelerate zero-carbon transition for the media network, their clients and their people.
Mission Zero and GroupM believe zero carbon transition is critical to fulfilling the media network’s stated purpose of being responsible for the next era of media where advertising works better for people.
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