The Advertising Association promotes the role and rights of responsible advertising and its value to people, society, businesses and the economy. We represent UK advertisers, agencies, media owners and tech companies on behalf of the entire industry, acting as the connection between industry professionals and the politicians and policy-makers.

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The Advertising Association focuses on major industry and policy areas that have huge ramifications on UK advertising. This section contains our work around public health, gambling advertising, data and e-privacy, trust, the digital economy and more.

Credos is the advertising industry’s independent think tank. It produces research, evidence and reports into the impact and effectiveness of and public and political response to advertising on behalf of UK advertisers in order to enable the industry to make informed decisions.

Front Foot is our industry’s member network of over 90 businesses across UK advertising. It aims to promote the role of responsible advertising and its value to people, society and the economy through a coalition of senior leaders from advertisers, agencies and media owners.

We run a number of events throughout the year, from our annual LEAD summit to the Media Business Course and regular breakfast briefings for our members. We are also the official UK representative for the world’s biggest festival of creativity – Cannes Lions.

Entries open for the Campaign Ad Net Zero Awards 2024

/ April 16th 2024
Climate Action Industry News Media Resource News & Opinions

The Campaign Ad Net Zero Awards are returning for a third year! 

Following a fantastic array of entries last year, the awards are on the hunt again for the industry’s best work in support of a net zero economy. 

The awards are partnership between Campaign and the Advertising Association, supported by the IPA and ISBA, and are open to all parts of our industry, including entries from advertisers, agencies, media owners and tech companies. Companies do not need to be Ad Net Zero supporting organisations to enter these awards. 

The awards entry kit has been updated for 2024 with new guidance on what a best practice entry looks like. There are several best practice categories; 17 sector-specific categories – such as fashion, food and travel; as well as awards celebrating innovation. 

To recognise the global expansion of the Ad Net Zero community, the awards are introducing two new categories for work produced outside of the UK across three regions – EMEA, APAC and the Americas. Entrants from each region can enter the Best Practice in Sustainability Award for their business and Best Campaign for Sustainable Behaviour Change.  

The Early Bird entry deadline is on June 6 and standard entries will close on July 18, with a discounted rate available once again for SMEs. 

In the words of Ad Net Zero Chair, Sebastian Munden, the awards aim to “incentivise all sectors of our industry to show how they are using advertising to promote more sustainable products, services, and behaviours, while also decarbonising their own businesses.” 

Enter your best work at: http://www.campaignadnetzeroawards.com/