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TO START 2023 . . .
Happy New Year from all of us here at the AA as we prepare for an exciting year ahead.
2023 will start with a bang with the return of our flagship industry event, LEAD. The half-day event is back in person at the fabulous Leicester Square Odeon on January 25.
Speakers include: Michelle Donelan MP, Culture Secretary and Lucy Powell MP, Shadow DCMS Secretary of State. Both parliamentarians will outline their party’s vision for the future of our industry.
Keep your eyes peeled for the full LEAD agenda coming soon.
To book your tickets for LEAD 2023, head here.
In other news, this month we will be publishing our Annual Review, giving you insightful access into our work on behalf of our members.
We will also be announcing our new 3-year strategy which will set out our plan on how to deliver on behalf of our members in support of the industry’s biggest opportunities and challenges.
Strap yourself in, 2023 is going to be an action-packed year!
YEARS AND YEARS AHEAD
Sharon and Matt from Team AA were out and about at the Year Ahead events which took place this week. It was brilliant to see venues filled with advertising industry folk, catching up after the festive break.
Congrats to the Campaign and Mediatel teams for delivering great in-person events, simultaneously streamed live for those who couldn’t be there in the room. There was a real sense of people drawing strength and positivity from each other and sharing thoughts on how best to face into some of the challenges ahead, as well as thrive off the optimism and opportunities our industry naturally generates.
Key themes emerged around big issues – those of cost-of-living pressures, inclusion and well-being, sustainability, creativity’s power to respond in times of crisis, as well as the role of the office in 2023, or more importantly the value of people being together for a whole variety of reasons. All of these themes (and more) are sure to be at the heart of our work this year and they will be topics explored further at LEAD later this month.
ARE YOU A PROGRAMMATIC PIONEER?
We’re delighted to be a media partner again for Programmatic Pioneers Summit 2023, Europe’s biggest programmatic and digital media event for brands, agencies, publishers and tech companies. The event will take place on May 25-26 at etc venues. 155 Bishopsgate, London.
With over 30 insightful sessions led by over 60 senior programmatic media experts from some of Europe’s biggest brands, you’ll gain practical insights that address your biggest priorities to help you future-proof your programmatic strategy.
The Programmatic Pioneers Summit is the place you can learn from and network with Europe’s leading brands and key players to address your biggest programmatic and digital media priorities.
Check out the full agenda here.
As a member of the Advertising Association you can save 10% by quoting PPSAA10 when registering online. Get your tickets here.
THIS WEEK: UK ADVERTISING IN THE MEDIA
It’s our specially-curated selection of must-reads from across our industry media.
Check it out here!
AD OF THE WEEK
You made it this far – why not check our ad of the week?
Want the full edition to land in your inbox every Friday? Drop us an email on aa@adassoc.org.uk and quote ‘Ad Matters’.
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